WhatsApp broadcast campaigns that start real conversations
Connect broadcast campaigns send approved WhatsApp message templates to segmented customer lists at scale, with scheduling, retry, a live send timeline, per-recipient click tracking, and a full delivery funnel (sent, delivered, read, failed, clicked, replied). Because it runs inside Connect, every reply lands in the shared team inbox instead of a dead end.
What this changes for your team
- Reach at scale on the channel people read: approved templates to segmented lists.
- Replies go somewhere: straight into the shared inbox, ready for a human or an agent.
- See what worked: a delivery funnel plus per-recipient click tracking.
- Recover misses: retry configuration handles transient failures.
From setup to running
- 01
Build your audience
Import contacts with a column-to-field mapping wizard, or select existing customers by tag or filter.
- 02
Pick an approved template
Choose a WhatsApp template (including carousels), with parameters filled from customer data.
- 03
Schedule and configure
Set a send time and timezone, and configure retry behavior for failures.
- 04
Launch and measure
Follow a live send timeline, read the delivery funnel and click tracking, and pick up replies in the shared inbox.
What's inside
Approved-template campaigns
Send official WhatsApp templates and interactive templates, with versioned schemas and approval status tracked.
Carousel & dynamic media
Rich, multi-card and dynamic-image template support.
Audience import and mapping
Bulk CSV/Excel import with a column-to-field mapping wizard, plus tag- and filter-based selection.
Scheduling and retry
Schedule a send at a specific time and timezone, and automatically retry transient failures per your rules.
Delivery funnel analytics
Sent, delivered, read, failed, clicked, and replied, per campaign.
Per-recipient click tracking
Tracked short URLs record clicks per customer.
Lifecycle controls
Draft, start, pause, resume, and terminate, with an audit log of every run.
Replies in the inbox
Every campaign reply routes into the shared inbox and can trigger a workflow or an AI agent.
Where it fits
Common questions
Do I have to use approved WhatsApp templates?
Yes. WhatsApp requires pre-approved message templates for business-initiated broadcasts. Connect includes a template builder (with carousel support) and tracks each template's approval status, so you send only what's approved.
Where do replies to a campaign go?
Into the shared team inbox. That is a core advantage of running campaigns inside Connect: a reply becomes a live conversation your team or an AI agent can continue, not a lost message in a separate blast tool.
Can I schedule campaigns and retry failures?
Yes. Set a send time and timezone, and configure retry behavior so transient delivery failures are re-attempted automatically.
What analytics do I get?
A delivery funnel (sent, delivered, read, failed, clicked, and replied), plus per-recipient click tracking on tracked links, and an audit log of each run.
How do I build the audience?
Import contacts from CSV/Excel with a mapping wizard, or select existing customers by tag or filter. Segmentation lets you target the right people rather than blasting everyone.
Can I pause a campaign after it starts?
Yes. Campaigns move through draft, start, pause, resume, and terminate, so you can control a send in flight.
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